Advantages of using a full service discount real estate agent - happy couple sold home

Advantages of Using a Full Service Discount Real Estate Agent

What is a Full Service Discount Real Estate Agent

A full-service discount real estate agent offers the same services as a traditional high-fee real estate agent but at a substantially reduced cost, typically saving the home seller thousands. And like a traditional agent, a full-service discount real estate agent provides professional photographs, virtual tours, posting in the Multiple Listing Service (MLS), electronic lock boxes, open houses, yard signs, and comprehensive marketing programs. This is a very attractive option for home sellers who want a professional to sell their home but wish to avoid the high fees. Here are just some advantages of using a full-service discount real estate agent to sell your home.

Advantages of Using a Full-Service Discount Real Estate Agent

 

• Cost Savings

One of the primary advantages is the potential for reduced fees. Full-service discount agents typically charge a lower commission compared to traditional agents, which can save you thousands of dollars when selling your home. The great service combined with substantial cost savings, typically $5,000 to $10,000, is the main reason why full-service discount real estate services are becoming so popular and a quickly growing segment of the real estate service industry

• Experienced Professionals

The vast majority of full-service discount real estate agents are experienced professionals who provide excellent service. But as with any professional, you will need to interview prospective candidates to ensure the real estate agent you hire has the knowledge and experience necessary to advise and guide you throughout the selling process. You want to hire an experienced agent with local housing market knowledge who provides premium services for the lowest fee.

Pro Tip

Our pros recommend you interview at least two highly rated discount full-service real estate agents and two traditional full-price agents. Compare their knowledge, experience, and fees then decide what is best for you and your family.

• Professional Photography and Staging Advice

The first time a prospective buyer will see your home is on the internet. So you must make a great first impression with professional photography and a home that has been staged to sell. The knowledgeable and experienced full-service discount real estate agents know this and include this service free of charge as part of their comprehensive marketing plan.

Advantages of using a full service discount real estate agent - Image of a Professionally staged living room

• Marketing Services

Full-service discount real estate agents typically offer a full range of marketing services, including listing your property on the Multiple Listing Service, creating marketing materials, professional photographs, yard signs, showing services, open houses, and promoting your property on hundreds of websites and social media.

Pro Tip

Professional marketing is what sells homes quickly and for the highest price. So it is important that you carefully compare the marketing program of the full-service discount real estate agent to the typical high-fee agent. To be successful, you want to hire the most experienced full-service discount real estate agent who has a comprehensive marketing plan.

• Processing the Paperwork

Selling a home involves a significant amount of paperwork including contracts, addendums, disclosures, title work, and surveys. A full-service discount real estate agent will ensure the contract and related documents are completed correctly, and timely, and will guide you through the process and legal requirements. A professional agent will answer all of your questions and ensure you have a smooth hassle-free process.

• Flexibility

Most full-service discount real estate agents will customize their packages based on the home to be sold and the needs of the client. Thus allowing you to choose the services that best suit your needs, budget, and the fees they charge. This can be important when the sales price of the property being sold is not high enough to justify thousands spent on sales and marketing or when a high-end property requires specialized marketing.

Advantages of using a full service discount real estate agent - marketing team

• Local Market Knowledge

You want an agent who has a keen understanding of the local real estate market, trends, and prices, and who is familiar with customary contract terms. A great discount agent will provide you with insights on pricing, recent sales, sales data, and the competition in your area.

Pro Tip

Having an agent who has extensive local knowledge about sales prices and trends is critical to the successful sale or purchase of a home. A great agent will earn their fees by making sure you sell your home quickly for the highest possible price.

• Competitive Advantage

Because most full-service discount real estate agents offer the same level of services as traditional real estate agents but at a lower cost, you may have a competitive edge in the market when it comes to pricing your home. Many times this pricing advantage can be the difference between your home being sold while your neighbor’s home down the street remains unsold.

Pro Tip

When selling a home, it is the net amount of cash you receive at closing that matters. By using a full-service discount agent you can sell the home quickly by pricing it slightly below market but still end up with more money in your pocket.

• Stress and Hassle Free

Most real estate agents understand that they are being hired to ensure that the process is stress and hassle-free. A great agent will make the transaction appear effortless as they handle all aspects of the transaction saving you time and some of the stress associated with selling a home. Open communication and how they explain each step of the transaction is the best way to alleviate anxiety and stress.

Conclusion

The key to the successful sale of your home is finding a knowledgeable and experienced real estate agent who has a comprehensive marketing plan. That is where a full-service discount real estate agent comes in. You get the knowledge, experience, and marketing needed to be successful but at a substantially lower cost, saving the average home seller thousands. That is why hiring a full-service discount real estate agent is becoming so popular.

Mac Realty Team | Advantages of Using a Full Service Discount Real Estate Agent